Products · AI searchAI search

How your brand appears when customers ask ChatGPT, Gemini and Perplexity.

We measure how brands appear across AI platforms, identify the actions that improve it, and quantify the impact on traffic, conversion and sales.

The question

AI assistants are now a discovery channel. When a customer asks for a recommendation, an AI system draws on particular sources, weighs particular factors and names particular brands. Most businesses do not know whether they are present, how they are described, or why a competitor is chosen instead.

What we do

From diagnosis to implementation.

We connect the measurement of AI visibility with the technical and content changes that improve it, and track the commercial effect.

Visibility assessment

Where your brand is present or absent across the prompts customers actually use, and how it is represented when it appears.

Prompts and sources

The query and prompt themes that matter in your category, and the sources AI systems draw on to answer them.

Competitor comparison

Who is recommended, how often, and the factors associated with a recommendation.

Implementation and tracking

Prioritised technical and content changes, implemented with your team, then tracked for their effect on traffic, conversion and sales.

Typical outputs

What you receive

Clear evidence of where you stand in AI search, and a plan for moving it that your marketing and technical teams can execute.

  • AI-search visibility assessment across ChatGPT, Gemini, Perplexity and others
  • Analysis of prompt themes and cited sources
  • Competitor visibility comparison
  • Prioritised technical and content actions
  • Implementation support with marketing and web teams
  • Performance tracking and quantified impact on traffic, conversion and sales
Where it applies

Business situations we see most often

Examples of how the work is applied, not claims about specific client results.

Brands and retailers

Presence in AI answers for product research and comparison, across direct and third-party channels.

Multi-site service businesses

Visibility compared across locations and against local competitors.

Education

How prospective students are guided towards providers by AI assistants.

Private equity

AI-search exposure assessed in diligence and tracked as a value-creation initiative.

Public companies

Brand representation in AI answers as a reputational and commercial measure.

Digital businesses

Content and technical changes that keep a brand cited as discovery shifts to AI.

Find out how AI describes your brand today.

A first conversation is usually enough to frame the question and the evidence you would need. Based in London, working across the UK and Europe.

Start a conversation